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Founder’s Corner: Volatility

12.28.2018

If you were to ask an entrepreneur what word best described their life, you might get two answers. If you don’t know them well,  you’ll get a long string of “great, awesome, amazing.” If you can push past the surface, I would wager the answer would be a hesitant look, a pause and then some version of the word “volatile.” Marc Andreessen wrote about this a few years ago:

“First and foremost, a start-up puts you on an emotional rollercoaster unlike anything you have ever experienced. You flip rapidly from day-to-day?—?one where you are euphorically convinced you are going to own the world, to a day in which doom seems only weeks away and you feel completely ruined, and back again. Over and over and over. And I’m talking about what happens to stable entrepreneurs. There is so much uncertainty and so much risk around practically everything you are doing. The level of stress that you’re under generally will magnify things incredible highs and unbelievable lows at whiplash speed and huge magnitude. Sound like fun?”

It is this volatility, or as Marc puts it the “whiplash”, that makes this lifestyle so difficult. There are days that in a blink of an eye I go from the metaphorical top of Mount Everest to the bottom of the Mariana Trench (and on the good days, back again).

This isn’t often talked about outside of our closest circles because we, as Founders, are supposed to be eternal optimists with the world at our feet.  I know I personally hesitate to use anything past vague positive adjectives when asked how I am or how things are going. Afraid that the asker won’t understand, care or realize that regardless of what my answer is it changes faster than Colorado weather.

Unfortunately, this isn’t meant to be a “feel good/coping methods blog.” Those of you that know me realize that isn’t my personality. I don’t have the answers, as I am still a passenger on this ride myself. It is meant to be more of a PSA of sorts, an understanding and acknowledgement.

Let this be a validation for my fellow Founders. You aren’t alone in this crazy roller coaster. Just keep holding on because it’s a helluva ride.

About the Author Adam Crabtree

Adam Crabtree is the Founder and CEO of NCS Analytics, Inc., a Denver-based technology company transforming how financial institutions, regulators, and risk professionals evaluate and monitor high-risk industries. Founded on Adam’s belief that data should empower real-time decision-making, NCS Analytics has become a leading provider of cannabis risk intelligence and predictive analytics solutions.

Under Adam’s leadership, NCS Analytics actively monitors more than 18,000 cannabis businesses nationwide, leveraging one of the industry’s most comprehensive datasets to deliver actionable insights, regulatory intelligence, and risk mitigation. The company has developed a suite of innovative solutions, including patent-pending predictive and behavioral analytics, portfolio monitoring tools, business risk scoring, and compliance-focused intelligence platforms designed to help organizations identify emerging risks before they become losses.

Recognizing the unique challenges facing financial institutions and lenders in the cannabis industry, Adam led the development of NCS Thea, a cannabis business intelligence platform. NCS Thea addresses longstanding pain points in cannabis lending by streamlining borrower due diligence, improving underwriting efficiency, enhancing portfolio monitoring, and providing greater transparency into business operations, ownership structures, regulatory compliance, and financial risk. By transforming fragmented industry data into clear, actionable intelligence, NCS Thea enables lenders to make faster, more confident credit decisions while effectively managing risk throughout the life of a loan.

Through a combination of advanced analytics, artificial intelligence, and deep industry expertise, Adam and his team continue to help financial institutions and governments navigate complex regulatory environments, reduce uncertainty, and unlock new opportunities within the evolving cannabis market.

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